{"id":357,"date":"2011-03-12T11:39:48","date_gmt":"2011-03-12T11:39:48","guid":{"rendered":"http:\/\/www.completemarketingsystems.com\/cms\/?page_id=357"},"modified":"2013-05-21T16:32:22","modified_gmt":"2013-05-21T20:32:22","slug":"357","status":"publish","type":"page","link":"https:\/\/www.completemarketingsystems.com\/cms\/","title":{"rendered":"Turning Your Knowledge Into Profits"},"content":{"rendered":"<div class=\"leftbar\"><!--left module start--><\/p>\n<div class=\"left-module\">\n<div class=\"correct-content\"><img decoding=\"async\" title=\"Insider's Circle\" src=\"images\/insiders-circle-logo.jpg\" alt=\"Insider's Circle\" align=\"right\" \/> <strong>Imagine for a moment, that its 6 months ago and you are looking at your business now. <\/strong><\/p>\n<ul style=\"padding-top: 10px;\">\n<li>Are your profits where you expected?<\/li>\n<li>Is your business where you expected it to be?<\/li>\n<li>Are new clients scrambling to buy your products and services?<\/li>\n<li>Are you working IN your business more than ON your business?<\/li>\n<li>Do you have a team of experts who will jump in and help you when you need immediate solutions to your business challenges?<\/li>\n<li>Are you riding the upward wave of the success curve?<\/li>\n<li>Take a moment from your busy schedule and think about the answers to those questions.<\/li>\n<li>How many of these common marketing mistakes are causing you to work harder than you really have to, and earn less than you should?<\/li>\n<\/ul>\n<p>It really doesn\u2019t matter what type of business you may be in or want to start. You could be in the information marketing business, or sell products and services, online or offline, you understand marketing challenges. It doesn\u2019t matter if you are just thinking about getting involved in the information marketing business, just gotten started as an information marketer or a veteran marketer, with years of experience, you are likely facing challenges that slow you down in your business. Every business has these challenges.<\/p>\n<\/div>\n<\/div>\n<p><!--left module end--><\/p>\n<div class=\"horizontalline\"><\/div>\n<p><!--left module start--><\/p>\n<div class=\"left-module\">\n<div class=\"header1\">Information Marketing Has Actually Been Around Since The Stone Age<\/div>\n<div>\n<p class=\"font-georgia text16pt\"><strong> <em>Think about it\u2026 <\/em> <\/strong><\/p>\n<p><img decoding=\"async\" title=\"Graphic img\" src=\"images\/graphic1.jpg\" alt=\"Graphic img\" align=\"right\" \/>The &#8220;first man&#8221; discovered that if he (or she) rounded the edges on a stone and rolled it, it would move much easier than an object that has square corners or any corners at all.  As this inventor worked on changing transportation forever by creating the first wheel, He (or She) improved the process over time to move objects and people from one place to another with less effort than ever before.  This inventor, having perfected the wheel, quickly went back to his (or her) home \u2013 most probably a cave, and wrote down on the cave wall every step to making that wheel.  If you followed that inventor\u2019s instructions you would learn how to make your very own wheel.<\/p>\n<p>Soon word got out about this invention and other people came from miles and miles away to discover how to make this wheel too. The inventor quickly realized that he could ask for 1 rabbit and 1 bird in exchange for reading the steps written on his (or her) cave wall.  He made his wheel, wrote down the steps once and sold the steps helping others to work easier over and over again.<\/p>\n<p class=\"common-optin\">It didn\u2019t take long and the \u201cfirst man\u201d had more than enough to eat, no longer had to hunt for food and enjoyed spending time resting in the middle of the afternoon when all of the other tribe members were working.<\/p>\n<div style=\"margin: 0px auto 25px; width: 414px; padding-bottom: 52px; padding-left: 60px; overflow: hidden; clear: both;\"><script src=\"js\/intractive-umbrella.js\" type=\"text\/javascript\">\n<\/script><\/p>\n<div class=\"top-nav\">\n<ul id=\"topmenu\" class=\"top-menu\">\n<div><img decoding=\"async\" style=\"float: left; padding: 0px;\" src=\"images\/umbrella\/umbr-top-img.jpg\" alt=\"\" \/><\/div>\n<li> <a id=\"index\" class=\"top-menulink\" href=\"homepage.php\"> <img decoding=\"async\" style=\"float: left; padding: 0px;\" title=\"Products\" src=\"images\/umbrella\/umbrella-products-img.jpg\" border=\"0\" alt=\"Products\" \/> <\/a>\n<ul style=\"margin-left: 10px; background: none;\">\n<li style=\"width: 225px;\"> <a class=\"dropmenu-heading\" style=\"background: none repeat scroll 0% 0% #cc0000; width: 178px; color: #ffffff; border: medium none;\" href=\"#\">Products <\/a>\n<div style=\"float: left; border: 1px solid #cc0000;\">\n<div style=\"float: left;\"><a href=\"#\"> <strong>eBooks <\/strong> <\/a> <a href=\"#\">eCourses <\/a> <a href=\"#\"> <strong>Video + DVDs <\/strong> <\/a> <a href=\"#\">Audio + CDs <\/a> <a href=\"#\"> <strong>Manuals <\/strong> <\/a> <a href=\"#\">Transcripts <\/a> <a href=\"#\"> <strong>Workbooks <\/strong> <\/a> <a style=\"border: none;\" href=\"#\">Books <\/a><\/div>\n<div style=\"float: left;\"><a style=\"margin-right: 0px;\" href=\"#\"> <strong>Web TV <\/strong> <\/a> <a style=\"margin-right: 0px;\" href=\"#\">Podcasts <\/a> <a style=\"margin-right: 0px;\" href=\"#\"> <strong>Blog Talk Radio <\/strong> <\/a> <a style=\"margin-right: 0px;\" href=\"#\">Ezines <\/a> <a style=\"margin-right: 0px;\" href=\"#\"> <strong>Blogs <\/strong> <\/a> <a style=\"margin-right: 0px;\" href=\"#\">Newsletters <\/a> <a style=\"margin-right: 0px;\" href=\"#\"> <strong>Reports <\/strong> <\/a> <a style=\"margin-right: 0px; border: none;\" href=\"#\">Whitepapers <\/a><\/div>\n<\/div>\n<\/li>\n<\/ul>\n<\/li>\n<li style=\"width: 50px;\"> <a id=\"products\" class=\"top-menulink\" href=\"products\"> <img decoding=\"async\" style=\"float: left; padding: 0px;\" title=\"Live Events\" src=\"images\/umbrella\/umbrella-live-events-img.jpg\" border=\"0\" alt=\"Live Events\" \/> <\/a>\n<ul style=\"margin-left: -5px; background: none;\">\n<li style=\"width: 160px;\">\n<div style=\"float: left; border: 1px solid #f66605;\"><a class=\"dropmenu-heading\" style=\"background: none repeat scroll 0% 0% #f66605; width: 130px; margin-right: 0px; border: medium none;\" href=\"#\">Live Events <\/a> <a style=\"margin-right: 0px;\" href=\"#\">Workshops <\/a> <a style=\"margin-right: 0px;\" href=\"#\"> <strong>Seminars <\/strong> <\/a> <a style=\"margin-right: 0px;\" href=\"#\">Bootcamps <\/a> <a style=\"margin-right: 0px;\" href=\"#\"> <strong>Teleseminars <\/strong> <\/a> <a style=\"margin-right: 0px;\" href=\"#\">Webinars <\/a> <a style=\"margin-right: 0px; border: none;\" href=\"#\"> <strong>Live Group Coaching <\/strong> <\/a><\/div>\n<\/li>\n<\/ul>\n<\/li>\n<li style=\"width: 58px;\"> <a id=\"free-stuff\" class=\"top-menulink\" href=\"free-stuff\"> <img decoding=\"async\" style=\"float: left; padding: 0px;\" title=\"Marketing\" src=\"images\/umbrella\/umbrella-marketing-img.jpg\" border=\"0\" alt=\"Marketing\" \/> <\/a>\n<ul style=\"margin-left: 2px; background: none;\">\n<li style=\"width: 200px;\">\n<div style=\"float: left; border: 1px solid #e8c002;\"><a class=\"dropmenu-heading\" style=\"background: none repeat scroll 0% 0% #e8c002; width: 170px; border: medium none;\" href=\"#\">Marketing <\/a> <a href=\"#\">Direct Mail <\/a> <a href=\"#\"> <strong>Postcards <\/strong> <\/a> <a href=\"#\">Telemarketing <\/a> <a href=\"#\"> <strong>Direct Response Marketing <\/strong> <\/a> <a style=\"border: none;\" href=\"#\">Internet <\/a><\/div>\n<\/li>\n<\/ul>\n<\/li>\n<li style=\"width: 52px;\"> <a id=\"blog\" class=\"top-menulink\" href=\"blog\"> <img decoding=\"async\" style=\"float: left; padding: 0px;\" title=\"Continuity\" src=\"images\/umbrella\/umbrella-continuity.jpg\" border=\"0\" alt=\"Continuity\" \/> <\/a>\n<ul style=\"margin-left: 8px; background: none;\">\n<li style=\"width: 130px;\">\n<div style=\"float: left; border: 1px solid #209707;\"><a class=\"dropmenu-heading\" style=\"background: none repeat scroll 0% 0% #209707; width: 100px; border: medium none;\" href=\"#\">Continuity <\/a> <a href=\"#\">Memberships <\/a> <a href=\"#\"> <strong>Newsletters <\/strong> <\/a> <a href=\"#\">Tele-Training <\/a> <a href=\"#\"> <strong>Website Hosting <\/strong> <\/a> <a href=\"#\">Tips <\/a> <a href=\"#\"> <strong>Quotes <\/strong> <\/a> <a style=\"border: none;\" href=\"#\">Done For You <\/a><\/div>\n<\/li>\n<\/ul>\n<\/li>\n<li style=\"width: 50px;\"> <a id=\"success-stories\" class=\"top-menulink\" href=\"success-stories\"> <img decoding=\"async\" style=\"float: left; padding: 0px;\" title=\"Coaching\" src=\"images\/umbrella\/umbrella-coching-img.jpg\" border=\"0\" alt=\"Coaching\" \/> <\/a>\n<ul style=\"margin-left: 14px;\">\n<li style=\"width: 200px;\">\n<div style=\"float: left; border: 1px solid #0053b9;\"><a class=\"dropmenu-heading\" style=\"background: none repeat scroll 0% 0% #0053b9; width: 150px; border: medium none;\" href=\"#\">Coaching <\/a> <a href=\"#\">One on One Coaching <\/a> <a href=\"#\"> <strong>Group Coaching <\/strong> <\/a> <a href=\"#\">Mastermind <\/a> <a style=\"border: none;\" href=\"#\"> <strong>One on One Consulting <\/strong> <\/a><\/div>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<div style=\"float: left;\"><img decoding=\"async\" style=\"padding: 0px 0px 0px 1px;\" src=\"images\/umbrella\/umbr-bottom-img.jpg\" alt=\"\" \/><\/div>\n<\/div>\n<\/div>\n<p style=\"font-style: italic; text-align: center; font-size: 18px; font-family: Georgia, 'Times New Roman', Times, serif;\">Place your cursor on an umbrella panel and discover the many facets of information products.<\/p>\n<p class=\"text16pt blue-clr\"><strong>With a little imagination my friend, this very well could have been the birth of the information marketing business. <\/strong><\/p>\n<p><strong>There has never been a better time to start an information marketing business or add information products as another income stream to your existing business. <\/strong> The good news is that it doesn\u2019t matter what type of business you\u2019re in (coaching, consulting, retail, products) there is a huge demand for information and literally no subject area is excluded.<\/p>\n<p><strong>Today, there is almost an insatiable demand for information. <\/strong> People want information to provide shortcuts in the learning curve, to get ahead in business, to discover answers to every thinkable question, education, better sex, gardening, pet selection and issues, investing and thousands more.  Actually, if you can articulate a question, there is someone \u2013 somewhere packaging an information product and selling a solution to that question.<\/p>\n<p><strong>Information might just be the perfect product for all businesses all the time. <\/strong> There are 3 general reasons that information can be perfect.  First, is that information is in    <strong>very high demand <\/strong>.  Google has a business based on information because one of the things Google does is it helps you find answers or solutions to your questions.  People will pay top dollar for information when you have a product that solves a problem that they want solved. Therefore, products in high demand can demand a higher selling price.<\/p>\n<p>Second, is that information is    <strong>rapidly consumed <\/strong> and people want and need more of it.  That means there is always a market.  Additionally, people that buy your products will most likely buy and buy again.<\/p>\n<p>Thirdly, is the reality that information is    <strong>inexpensive <\/strong> and    <strong>quick and easy to create, package and fulfill <\/strong>. It\u2019s a \u201cno-brainer\u201d!<\/p>\n<p><strong>Why add Information products to your business?  There are so many reasons you\u2019d be astounded. Here are a few: <\/strong><\/p>\n<div class=\"commonbullet_text\">\n<ul>\n<li> <strong>Information Marketing leverages your time. <\/strong> You create a product and then sell it over and over again \u2013 whether you\u2019re working or not.  This is especially true if you\u2019re on the internet.  Your info-product sales can continue while you\u2019re sleeping when you set up your business on autopilot.  In essence, you \u201cclone yourself\u201d but using technology and a having great product.<\/li>\n<li> <strong>Profit potential of Information products far exceeds that of other products. <\/strong> Products are based on High Value and loaded with quality content.  Because they are usually very inexpensive to duplicate and fulfill, your profit could be as much or more than 1000 times the price of duplication.<\/li>\n<li> <strong>Staff is not necessarily needed. <\/strong><\/li>\n<li> <strong>Startup investment is very low. <\/strong><\/li>\n<li> <strong>The more you give\u2026 the more you\u2019ll get back. <\/strong>Most Information products are about solving problems.  The more problems you solve, the more you\u2019re clients and customers will think of you as the &#8220;go to&#8221; business of choice in your area of expertise.<\/li>\n<li> <strong>It\u2019s Easy and FUN! <\/strong> We\u2019ll show you exactly how to start and build your info-business \u2013 step by step.  You\u2019ll watch your bank account grow.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<p><!--left module end--><\/p>\n<div class=\"horizontalline\"><\/div>\n<p><!--left module start--><\/p>\n<div class=\"left-module\">\n<div class=\"header1\">Success Stories<\/div>\n<div class=\"testimonials\">\n<div class=\"section1\"><img decoding=\"async\" class=\"imgborder\" title=\"Alex Mandossian\" src=\"images\/testimonials\/alex-mandossian.jpg\" alt=\"Alex Mandossian\" \/> <strong>Alex Mandossian <\/strong> CEO\/Founder<\/p>\n<\/div>\n<div class=\"section2\">\n<p>\u201cI Wouldn\u2019t Launch A Direct Mail Campaign Without Them.\u201d<\/p>\n<p>When I need professional assistance with my direct mail campaigns, I turn to Diane Conklin at Complete Marketing Systems. She is the expert I really trust to clean my mailing lists and eliminate duplicate names, so I\u2019m not overspending unnecessarily.<\/p>\n<p>I encourage you to take a closer look at Complete Marketing Systems because I wouldn\u2019t launch a direct mail campaign without them.\u201d<\/p>\n<p class=\"readmore\"><a style=\"text-align: right;\" title=\"Read More\" href=\"https:\/\/www.completemarketingsystems.com\/cms\/testimonials\">Read More <\/a><\/p>\n<\/div>\n<\/div>\n<div class=\"testimonials\">\n<div class=\"section1\"><img decoding=\"async\" class=\"imgborder\" title=\"Lee Milteer\" src=\"images\/testimonials\/lee-milteer.jpg\" alt=\"Lee Milteer\" \/> <strong>Lee Milteer <\/strong> Performance Coach and Author<\/p>\n<\/div>\n<div class=\"section2\">\n<p>\u201cDiane Can Cut Your Learning Curve and Increase Your Profits\u201d<\/p>\n<p>I have known Diane Conklin for many years. She is extremely smart, skilled, multi-talented business woman, who I share ideas with every chance I get. Diane is systematic and strategic in her approach to business and marketing, and most impressive is her ability to execute, implement and get things done. She really knows how to take action and get things done.<\/p>\n<p>If you want to know about direct response marketing, strategic planning, business systems, or any of the other things[&#8230;.]<\/p>\n<p class=\"readmore\"><a style=\"text-align: right;\" title=\"Read More\" href=\"https:\/\/www.completemarketingsystems.com\/cms\/testimonials\">Read More <\/a><\/p>\n<\/div>\n<\/div>\n<div class=\"testimonials\">\n<div class=\"section1\"><img decoding=\"async\" class=\"imgborder\" title=\"Lorrie Morgan\" src=\"images\/testimonials\/lorrie-morgan.jpg\" alt=\"Lorrie Morgan\" \/> <strong>Lorrie Morgan-Ferrero <\/strong> Van Nuys, CA<\/p>\n<\/div>\n<div class=\"section2\">\n<p>\u201cDiane Will Add Thousands, Even Tens of Thousands, of Dollars to the Bottom Line Profit.\u201d<\/p>\n<p>I was impressed with Diane Conklin the first time I met her and my respect for her knowledge and skills in marketing grows every time I have the privilege of talking to or spending time with her.<\/p>\n<p>The powerful, simple systems I learned from Diane helped me completely revamp the strategies I was using to promote and put on my own seminars and live events. Her methods are straightforward, easy to implement, and [&#8230;.]<\/p>\n<p class=\"readmore\"><a style=\"text-align: right;\" title=\"Read More\" href=\"https:\/\/www.completemarketingsystems.com\/cms\/testimonials\">Read More <\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<p><!--left module end--><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Imagine for a moment, that its 6 months ago and you are looking at your business now. Are your profits where you expected? Is your business where you expected it to be? Are new clients scrambling to buy your products and services? Are you working IN your business more than ON your business? Do you&#8230;<\/p>\n<p style=\"font-style:italic; text-align:right; font-family:Georgia;\" class=\"readmore\"><a href=\"https:\/\/www.completemarketingsystems.com\/cms\/\"class=\"readmore red-clr underline\">Read More<\/a><\/p>\n","protected":false},"author":89,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-357","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/pages\/357","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/users\/89"}],"replies":[{"embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/comments?post=357"}],"version-history":[{"count":5,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/pages\/357\/revisions"}],"predecessor-version":[{"id":2255,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/pages\/357\/revisions\/2255"}],"wp:attachment":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/media?parent=357"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}