{"id":1217,"date":"2011-12-07T14:58:31","date_gmt":"2011-12-07T19:58:31","guid":{"rendered":"http:\/\/www.completemarketingsystems.com\/cms\/?p=1217"},"modified":"2011-12-06T15:11:13","modified_gmt":"2011-12-06T20:11:13","slug":"if-you-are-not-using-direct-mail-in-your-marketing-plan-you-may-be-missing-the-boat","status":"publish","type":"post","link":"https:\/\/www.completemarketingsystems.com\/cms\/if-you-are-not-using-direct-mail-in-your-marketing-plan-you-may-be-missing-the-boat","title":{"rendered":"If You Are Not Using Direct Mail In Your Marketing Plan You May Be Missing The Boat!"},"content":{"rendered":"

Direct Mail, one of the media used by direct response marketers, has been around for a long time.\u00a0 Even with the internet and email marketing, Direct Mail is still the Number 1 choice for direct response marketers.\"\"<\/a><\/p>\n

Think about it. \u00a0How many days have you gone to the mail box and not found it full of \u201cjunk mail\u201d as we typically call it? You\u2019re almost immune to seeing all of it, and simply sort the mail over the trash can, without even giving it a thought.<\/p>\n

Avoid The Spam Filter With Ink & Paper<\/p>\n

The beauty of direct mail is it gets delivered \u2013 right to the front door or mailbox of your prospect.\u00a0 You write a good sales letter, have it printed, send it to a qualified list, and the message gets delivered to your client or prospect.\u00a0 There are no spam filters, no emails getting kicked back, no worries about your email being blacklisted.<\/p>\n

The next challenge is getting the mail opened.\u00a0 Your best chance of getting your message and offer read is by putting compelling copy on the outside of your envelope and\/or by using a very unique envelope or some other type of packaging.<\/p>\n

Not everyone knows the secrets that can boost your mail response.\u00a0 You want your mail to be read by the recipient and not end up in the trash can or recycle bin.\u00a0 That\u2019s exactly what you want if you\u2019re going to have successful direct mail campaigns.<\/p>\n

Direct mail is still the most effective way to market<\/em>, and it produces the best response rates available.\u00a0 You send mail, and within a few short days, you know it worked and what your results are.<\/p>\n

Even Internet Marketers Are Doing It!<\/p>\n

Successful entrepreneurs and business owners have built huge, profitable businesses using direct mail as their primary marketing tool, and they did it long before the internet was popular, and they\u2019re still using it today.\u00a0 The best internet marketers are now using direct mail in addition to online marketing.\u00a0 Integrated marketing strategies are how you maximize your results.<\/p>\n

Put The \u201cChaChing\u201d In Your Direct Mail Campaign\"\"<\/a><\/p>\n

There are many elements that go into developing a profitable direct mail campaign that will boost your business.\u00a0 Here are just a few tips:<\/p>\n