{"id":1859,"date":"2012-10-15T16:04:34","date_gmt":"2012-10-15T20:04:34","guid":{"rendered":"http:\/\/www.completemarketingsystems.com\/cms\/?p=1859"},"modified":"2012-10-15T16:04:34","modified_gmt":"2012-10-15T20:04:34","slug":"it%e2%80%99s-the-little-things-that-matter-the-most%e2%80%a6especially-in-event-planning-and-management-2","status":"publish","type":"post","link":"https:\/\/www.completemarketingsystems.com\/cms\/it%e2%80%99s-the-little-things-that-matter-the-most%e2%80%a6especially-in-event-planning-and-management-2","title":{"rendered":"It\u2019s The Little Things That Matter The Most\u2026Especially In Event Planning And Management"},"content":{"rendered":"

\"\"<\/a>Live events can change the life of your business. For many promoters, small business owners, entrepreneurs, and information marketers, starting and running successful events has been the thing that\u2019s catapulted their income from six figures to seven figures. It might also be yours, or you might already be running successful events \u2013 either way, there might be a few things you could do better that would make a huge difference in the success of your events.<\/p>\n

I was at an event not too long ago and never, in three days, did the promoter ever start on time. Not just at the beginning of the day, but coming back from breaks, coming back from lunch, and of course, if an event doesn\u2019t start on time, it more than likely doesn\u2019t end on time.<\/p>\n

Now, you might think that\u2019s just being overly picky, or that\u2019s just setting the bar way too high. After all, what\u2019s the big deal if you don\u2019t start exactly on time? Let me tell you why this is such a big deal, it\u2019s called integrity, it\u2019s called your word, it\u2019s called doing what you say you\u2019re going to do.<\/p>\n

What\u2019s more important than that?<\/p>\n

It might seem like a little thing to start ten minutes late, but at the event I attended, it started forty-five minutes late, and we had the added pleasure of standing outside the doors, in the hallway, the entire time. You can imagine people were more than a little aggravated, but here\u2019s the thing if you say you\u2019re going to start at eight o\u2019clock, or let\u2019s say you\u2019re going to open the doors, whatever it is, it doesn\u2019t matter, and you don\u2019t do it.<\/p>\n

Now, your attendees begin to question your integrity.\u00a0 Now, if you\u2019re going to stand on the platform and try to teach me, and help me, and then convince me, sell to me, market to me a coaching program, a course, or anything you have, subconsciously, maybe not consciously, but at least subconsciously, people begin to wonder things like \u201cif I can\u2019t trust him to open the doors on time, can I really trust them to help me in my business?\u201d<\/p>\n

\"\"<\/a>So, the bottom line is, events are busy and they get hectic. No one is going to hold you your feet to the fire for running behind five or ten minutes, once in awhile. However, if you consistently do things that go against what you say, your integrity is going to be in question. And that\u2019s going to cost you, not only in products and sales, but in coaching sales. And, if you have speakers coming in from the outside to speak at your event, it\u2019s going to cost them too.<\/p>\n

So sometimes, with event planning and event marketing, it\u2019s the little things that make such a huge, huge difference.<\/p>\n

And, that\u2019s only one of the big mistakes promoters make that a lot of people don\u2019t think about.<\/p>\n","protected":false},"excerpt":{"rendered":"

Live events can change the life of your business. For many promoters, small business owners, entrepreneurs, and information marketers, starting and running successful events has been the thing that\u2019s catapulted their income from six figures to seven figures. It might also be yours, or you might already be running successful events \u2013 either way, there…<\/p>\n

Read More<\/a><\/p>\n","protected":false},"author":89,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[23],"tags":[29,148,709,54,171,13,36,10,30,73,584,289,708,59,302,43,44,31],"class_list":["post-1859","post","type-post","status-publish","format-standard","hentry","category-articles-events","tag-business","tag-business-owner","tag-business-strategy","tag-business-systems","tag-clients","tag-complete-marketing-systems","tag-customer-service","tag-diane-conklin","tag-entrepreneur","tag-event-planning","tag-integrity","tag-live-events","tag-articles-marketing","tag-marketing-strategy","tag-money","tag-relationship-marketing","tag-small-business","tag-small-business-owner"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts\/1859","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/users\/89"}],"replies":[{"embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/comments?post=1859"}],"version-history":[{"count":2,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts\/1859\/revisions"}],"predecessor-version":[{"id":1864,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts\/1859\/revisions\/1864"}],"wp:attachment":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/media?parent=1859"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/categories?post=1859"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/tags?post=1859"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}