{"id":3593,"date":"2015-02-05T06:00:57","date_gmt":"2015-02-05T11:00:57","guid":{"rendered":"http:\/\/www.completemarketingsystems.com\/cms\/?p=3593"},"modified":"2015-02-02T15:56:22","modified_gmt":"2015-02-02T20:56:22","slug":"investing-in-the-right-marketing-tools","status":"publish","type":"post","link":"https:\/\/www.completemarketingsystems.com\/cms\/investing-in-the-right-marketing-tools","title":{"rendered":"Investing In The Right Marketing Tools"},"content":{"rendered":"<p>With all the talk of the Super Bowl winding down, I thought this might be a good time to address a question I seem to be getting a lot lately.<\/p>\n<p>How do you know when it\u2019s the right time to invest in certain tools for your business, AND how do you know which tools are right for you?<\/p>\n<p><script type=\"text\/javascript\">\/\/ <![CDATA[\nvar playerhost = ((\"https:\" == document.location.protocol) ? \"https:\/\/cmsezinevideos.s3.amazonaws.com\/ezs3js\/secure\/\" : \"http:\/\/cmsezinevideos.s3.amazonaws.com\/ezs3js\/player\/\"); document.write(unescape(\"%3Cscript src='\" + playerhost + \"flv\/F818681A-D4AE-52BC-EDCDA61D4E0A188F.js?t=\"+(Math.random() * 99999999)+\"' type='text\/javascript'%3E%3C\/script%3E\"));\n\/\/ ]]><\/script><\/p>\n<p>There is no one tool that fits every situation so you want to be sure to pick the right tool for you and your business\u2026and ensure it\u2019s the right tool for where you are now in your business, as well as, for where you\u2019re going.<\/p>\n<p>There\u2019s no reason to invest in tools based solely on where you are now, as you will outgrow them quickly and just have to make another investment in another tool.\u00a0 My advice is to always think about where you want your business to be &#8211; always think about what you\u2019re building \u2013 and invest on that level if you\u2019re financially able to.<\/p>\n<p>In other words, always treat your business as if it were a big business.\u00a0 This will save you the hassles of having to move things over from system to system as your business grows.\u00a0 It will also save you a lot of time in the long run because when you treat your business like it\u2019s a big business you will make different (and better) decisions overall.<\/p>\n<p>There are certain things you need to run your business like the ability to take credit cards, track your expenses and profits, and a whole host of other things \u2013 too many people underestimate what these things are when they are new to business.\u00a0 This is especially true when you\u2019re thinking about the right tool for handling your list and your marketing. Think bigger than you are now so you can grow into your systems and not have to recreate things as your grow \u2013 doing that will only slow your growth down.<\/p>\n<p>If you\u2019re serious about your business and growing it, you\u2019ll want to check out the <strong><em><a href=\"http:\/\/www.ImplementationCoachingEvent.com\">\u201cImplementation Coaching Event\u2122<\/a>\u201d<\/em><\/strong> in Atlanta, Georgia, February 19 &amp; 20th! This is an event you don\u2019t want to miss!<\/p>\n<p>&nbsp;<\/p>\n<p>Prosperity &amp; Abundance to You &#8211;<\/p>\n<p>&nbsp;<\/p>\n<p>PS \u2013 I\u2019d love for you to leave a comment or share the post! Thanks!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With all the talk of the Super Bowl winding down, I thought this might be a good time to address a question I seem to be getting a lot lately. How do you know when it\u2019s the right time to invest in certain tools for your business, AND how do you know which tools are&#8230;<\/p>\n<p style=\"font-style:italic; text-align:right; font-family:Georgia;\" class=\"readmore\"><a href=\"https:\/\/www.completemarketingsystems.com\/cms\/investing-in-the-right-marketing-tools\"class=\"readmore red-clr underline\">Read More<\/a><\/p>\n","protected":false},"author":89,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[599,58,24,32,1],"tags":[29,13,10,602,618,622,708,619,44,45],"class_list":["post-3593","post","type-post","status-publish","format-standard","hentry","category-business-general","category-business-strategy","category-articles-info-marketing","category-articles-marketing","category-uncategorized","tag-business","tag-complete-marketing-systems","tag-diane-conklin","tag-diane-direct","tag-investing","tag-investment","tag-articles-marketing","tag-marketing-tools","tag-small-business","tag-strategy"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts\/3593","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/users\/89"}],"replies":[{"embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/comments?post=3593"}],"version-history":[{"count":5,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts\/3593\/revisions"}],"predecessor-version":[{"id":3598,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts\/3593\/revisions\/3598"}],"wp:attachment":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/media?parent=3593"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/categories?post=3593"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/tags?post=3593"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}