{"id":8650,"date":"2026-08-06T10:00:00","date_gmt":"2026-08-06T14:00:00","guid":{"rendered":"https:\/\/www.completemarketingsystems.com\/cms\/?p=8650"},"modified":"2026-08-04T14:48:28","modified_gmt":"2026-08-04T18:48:28","slug":"what-the-last-ship-reminded-me-about-running-a-business","status":"publish","type":"post","link":"https:\/\/www.completemarketingsystems.com\/cms\/what-the-last-ship-reminded-me-about-running-a-business","title":{"rendered":"What The Last Ship Reminded Me About Running a Business"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">I just finished watching the TV series <em>The Last Ship<\/em> (on Netflix). If you haven&#8217;t seen it, it\u2019s about a Navy destroyer at sea when a global pandemic wipes out much of the world&#8217;s population. The crew suddenly finds themselves responsible for far more than just sailing a ship. They&#8217;re making life-and-death decisions, protecting the people around them, adapting to a world that&#8217;s changing by the hour, and trying to accomplish a mission with very little information.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As I watched, I realized this isn&#8217;t a show about a ship.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2026\/08\/military_material-uss-bonhomme-richard-2679286-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"619\" src=\"https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2026\/08\/military_material-uss-bonhomme-richard-2679286-1024x619.jpg\" alt=\"\" class=\"wp-image-8652\" style=\"aspect-ratio:1.654306551373973;width:595px;height:auto\" srcset=\"https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2026\/08\/military_material-uss-bonhomme-richard-2679286-1024x619.jpg 1024w, https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2026\/08\/military_material-uss-bonhomme-richard-2679286-300x181.jpg 300w, https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2026\/08\/military_material-uss-bonhomme-richard-2679286-768x464.jpg 768w, https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2026\/08\/military_material-uss-bonhomme-richard-2679286-1536x929.jpg 1536w, https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2026\/08\/military_material-uss-bonhomme-richard-2679286-2048x1238.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s a show about <strong>leadership.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As business owners, we often find ourselves waiting until we have all the information before making a decision. We want <strong>more data.<\/strong> More <strong>certainty.<\/strong> More <strong>reassurance<\/strong> that we&#8217;re making <strong>the &#8220;right&#8221; choice.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The problem is that business rarely gives us that luxury.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Markets <strong>change. <\/strong>Customers change. Technology changes. Competitors change. <strong>If you wait until you know everything, you&#8217;re already behind.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One of the things I admired most about Captain Tom Chandler was he didn&#8217;t confuse uncertainty with inaction. He gathered the best information available, consulted the people around him, made a decision, communicated it clearly, and then adjusted when new information became available.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That&#8217;s exactly what <strong>effective leaders<\/strong> do.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Not because they&#8217;re always right.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Because they understand that <strong>momentum beats perfection.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I see so many business owners who spend months planning instead of <strong>executing.<\/strong> They <strong>tweak<\/strong> websites that are already good enough. They <strong>rewrite<\/strong> marketing copy for the tenth time. They buy another course hoping someone will finally hand them <strong>the perfect answer.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Meanwhile, the businesses that are winning are the ones that are taking <strong>action, measuring results,<\/strong> making <strong>adjustments, <\/strong>and continuing to <strong>move forward.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Another thing that stood out to me was the absolute<strong> clarity of the mission.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No matter what obstacle the crew faced, everyone understood the <strong>objective.<\/strong> Every decision was filtered through that <strong>mission.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That&#8217;s something many businesses are missing today.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Instead of having one clear mission, they&#8217;re <strong>chasing every new shiny object <\/strong>that pops up.<strong> <\/strong>One week it&#8217;s AI. The next week it&#8217;s the newest social media platform. Then it&#8217;s some marketing tactic that <strong>promises overnight success.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">None of those things are bad.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But they&#8217;re not <strong>strategy.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When you have a <strong>clear mission, <\/strong>it&#8217;s much easier to decide what deserves your attention and what doesn&#8217;t.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The show also reminded me why I&#8217;ve spent so much of my career helping businesses build <strong>systems.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On <em>The Last Ship,<\/em> every crew member knows their role. There are <strong>procedures<\/strong> for almost <strong>everything.<\/strong> People <strong>communicate.<\/strong> They <strong>train.<\/strong> They <strong>practice.<\/strong> They <strong>trust <\/strong>one another. Systems don&#8217;t <strong>eliminate problems<\/strong>\u2026they make it possible to <strong>solve<\/strong> them.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Business works exactly the same way.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When everything is running smoothly, systems can feel boring.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When something goes wrong, they&#8217;re <strong>priceless.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Whether it&#8217;s onboarding a new client, following up with prospects, delivering your product or service, or managing your marketing, <strong>systems create consistency.<\/strong> They allow your business to keep moving, even when things become unpredictable.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Finally, I couldn&#8217;t help but notice something else.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The captain isn&#8217;t the smartest person on the ship.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">He&#8217;s simply the person <strong>responsible<\/strong> for bringing together the smartest people, listening to their <strong>expertise,<\/strong> making decisions, and keeping everyone <strong>focused<\/strong> on the mission.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>That&#8217;s leadership.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Too many entrepreneurs think leadership means having all the answers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It doesn&#8217;t.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It means creating an environment where <strong>good decisions<\/strong> can be made, where people know what&#8217;s <strong>expected<\/strong> of them, and where everyone understands the <strong>mission<\/strong> they&#8217;re working toward.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Whether you&#8217;re leading a team of two or two hundred, <strong>those principles never change.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Watching <em>The Last Ship<\/em> reminded me that businesses don&#8217;t succeed because everything goes according to plan.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They succeed because <strong>leaders stay calm during uncertainty,<\/strong> communicate clearly, <strong>trust their systems,<\/strong> rely on their people, and <strong>keep moving forward.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Storms are inevitable.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How well you&#8217;ve <strong>prepared<\/strong> for them determines whether you simply survive or come out stronger on the other side.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To Your Success \u2013<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2018\/08\/dianesig.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"201\" height=\"134\" src=\"https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2018\/08\/dianesig.jpg\" alt=\"\" class=\"wp-image-4638\" style=\"width:142px;height:auto\"\/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>I just finished watching the TV series The Last Ship (on Netflix). If you haven&#8217;t seen it, it\u2019s about a Navy destroyer at sea when a global pandemic wipes out much of the world&#8217;s population. The crew suddenly finds themselves responsible for far more than just sailing a ship. They&#8217;re making life-and-death decisions, protecting the&#8230;<\/p>\n<p style=\"font-style:italic; text-align:right; font-family:Georgia;\" class=\"readmore\"><a href=\"https:\/\/www.completemarketingsystems.com\/cms\/what-the-last-ship-reminded-me-about-running-a-business\"class=\"readmore red-clr underline\">Read More<\/a><\/p>\n","protected":false},"author":89,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[599,58],"tags":[709,1382,13,10,30,396,708,216,59,44,361,1383],"class_list":["post-8650","post","type-post","status-publish","format-standard","hentry","category-business-general","category-business-strategy","tag-business-strategy","tag-clarity-of-mission","tag-complete-marketing-systems","tag-diane-conklin","tag-entrepreneur","tag-leadership","tag-articles-marketing","tag-marketing-plan","tag-marketing-strategy","tag-small-business","tag-systems","tag-the-last-ship"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts\/8650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/users\/89"}],"replies":[{"embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/comments?post=8650"}],"version-history":[{"count":2,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts\/8650\/revisions"}],"predecessor-version":[{"id":8653,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts\/8650\/revisions\/8653"}],"wp:attachment":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/media?parent=8650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/categories?post=8650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/tags?post=8650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}