{"id":8672,"date":"2026-08-27T10:00:00","date_gmt":"2026-08-27T14:00:00","guid":{"rendered":"https:\/\/www.completemarketingsystems.com\/cms\/?p=8672"},"modified":"2026-08-24T16:05:42","modified_gmt":"2026-08-24T20:05:42","slug":"working-harder-than-ever-making-less","status":"publish","type":"post","link":"https:\/\/www.completemarketingsystems.com\/cms\/working-harder-than-ever-making-less","title":{"rendered":"Working Harder Than Ever &amp; Making Less?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Stop Working Harder. Change the Model.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I keep hearing some version of this right now:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cI\u2019m working harder than I\u2019ve ever worked and making less than I did five years ago.\u201d<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2026\/08\/DSC02033-CROPPED-BIGGER.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"718\" height=\"1024\" src=\"https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2026\/08\/DSC02033-CROPPED-BIGGER-718x1024.jpg\" alt=\"\" class=\"wp-image-8673\" style=\"width:284px;height:auto\" srcset=\"https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2026\/08\/DSC02033-CROPPED-BIGGER-718x1024.jpg 718w, https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2026\/08\/DSC02033-CROPPED-BIGGER-210x300.jpg 210w, https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2026\/08\/DSC02033-CROPPED-BIGGER-768x1095.jpg 768w, https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2026\/08\/DSC02033-CROPPED-BIGGER.jpg 777w\" sizes=\"auto, (max-width: 718px) 100vw, 718px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">And there\u2019s an important distinction we need to make.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Effort is not the variable.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It hasn\u2019t been for a while.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can work more hours. Answer more emails. Create more content. Take on more clients. Add another offer. Learn another platform. Chase another strategy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But if the underlying business model is capped, <strong>more effort just gets you to the cap faster.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Think about it this way\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If your business model allows you to make $200,000 while working 60 hours a week, adding another 10 hours doesn&#8217;t magically turn it into a $300,000 business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You&#8217;re just working 70 hours inside the same model.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I\u2019m seeing this everywhere. Business owners are busier than ever, but many are questioning why all that activity isn&#8217;t translating into more profit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That\u2019s because <strong>busy and profitable are not the same thing.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The question isn&#8217;t, <em>\u201cHow can I work harder?\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The better question is\u2026<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u201cWhat would have to change about the way I&#8217;m running this business for my effort to produce a different result?\u201d<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That might mean changing your pricing, changing your offer, changing who you serve, or changing how you deliver the work.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Building systems.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Creating leverage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sometimes, it means completely changing the model itself.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Because you can keep pouring more effort into a model that has already reached its ceiling.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Or you can build a model with a higher ceiling.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>You don&#8217;t necessarily need to work harder.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>You need to stop trying to get a different result from a model that was never designed to produce it.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Need a Rapid Revenue Remodel? Respond to this message and let me show you how a customized plan will help you break the cycle.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To Your Success \u2013<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2018\/08\/dianesig.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"201\" height=\"134\" src=\"https:\/\/www.completemarketingsystems.com\/cms\/wp-content\/uploads\/2018\/08\/dianesig.jpg\" alt=\"\" class=\"wp-image-4638\" style=\"width:130px;height:auto\"\/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Stop Working Harder. Change the Model. I keep hearing some version of this right now: \u201cI\u2019m working harder than I\u2019ve ever worked and making less than I did five years ago.\u201d And there\u2019s an important distinction we need to make. Effort is not the variable. It hasn\u2019t been for a while. You can work more&#8230;<\/p>\n<p style=\"font-style:italic; text-align:right; font-family:Georgia;\" class=\"readmore\"><a href=\"https:\/\/www.completemarketingsystems.com\/cms\/working-harder-than-ever-making-less\"class=\"readmore red-clr underline\">Read More<\/a><\/p>\n","protected":false},"author":89,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[599,58],"tags":[1221,709,1387,13,10,30,708,216,59,1385,44,1386],"class_list":["post-8672","post","type-post","status-publish","format-standard","hentry","category-business-general","category-business-strategy","tag-business-model","tag-business-strategy","tag-change-the-model","tag-complete-marketing-systems","tag-diane-conklin","tag-entrepreneur","tag-articles-marketing","tag-marketing-plan","tag-marketing-strategy","tag-rapid-revenue-remodel","tag-small-business","tag-stop-working-hard"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts\/8672","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/users\/89"}],"replies":[{"embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/comments?post=8672"}],"version-history":[{"count":2,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts\/8672\/revisions"}],"predecessor-version":[{"id":8675,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/posts\/8672\/revisions\/8675"}],"wp:attachment":[{"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/media?parent=8672"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/categories?post=8672"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.completemarketingsystems.com\/cms\/wp-json\/wp\/v2\/tags?post=8672"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}