Does your passion ever get confused with anger or just get misjudged? It’s happened to most of us at one time or another in our lives or our business dealings. Here’s one I’m passionate about – problem solving and using your critical thinking skills to grow your business… Ask yourself this…What can you learn from…
Are there things in your business that you ignore, turn away from, and just don’t want to acknowledge? Maybe it’s because you don’t like to do them, or maybe it’s because you’re afraid of what you’ll see. Either way, they’re still there, and ignoring them isn’t the answer. One of the biggest things business owners…
How does the Information Marketing business increase your credibility? Well, it’s easy…when you become an author, when you tell people you have your own products, when you’re a speaker, it instantaneously gives you credibility and makes you an authority. You become instantly credible because you have information others don’t have, because you’ve taken the time…
Are you a celebrity? Have you ever thought about using celebrities in your business? You might think it’s too expensive for you to use celebrities or that you can’t afford it. It can be expensive, if you’re looking to use names like George Foreman, Kathy Ireland or Barbara Corcoran. You might be your own celebrity….
There are easy ways to do events and hard ways to do events. Planning and preparation are keys to making your event successful, but your marketing strategy is what is going to fill your event. The focus of your marketing needs to be on your own list, because that is where your relationships are the…
There is a huge difference between advertising and marketing. Big businesses use advertising to put their brand out there through TV, radio, billboards and the like, to draw people to them. As a small business owner your business strategy has to have strong marketing because you can’t compete with big business advertising. Your marketing strategy…
Hosting live events is something most people do at some point in their business, especially if you’re an Information Marketer, and for many people it’s one of the ways to catapult your income. If you have a small client list, but you want to do an event remember it’s okay to start with smaller events. …
Maybe you’ve done some online or offline research, or just a general observation, and noticed there are a lot of businesses out there. And, maybe you’ve noticed some, or maybe many of those businesses are just like yours. Does this worry you? If you’re doing things in your business that set you apart, you really…
A lot of times we equate our doings in our businesses to gambling. If you’re one of the people that thinks this way, you might want to reconsider! Save your gambling for Las Vegas. If you feel like you’re gambling with your business, it’s because you haven’t invested in the proper planning and strategy you…
