Well, the first “Implementation Coaching Event” of 2015 is well underway and I’m so excited I can hardly stand it. It’s a small group, and we’re going to change some businesses and some lives in the next 2 days. Before I get to the video for this week, I wanted to let you know you…
With all the talk of the Super Bowl winding down, I thought this might be a good time to address a question I seem to be getting a lot lately. How do you know when it’s the right time to invest in certain tools for your business, AND how do you know which tools are…
It’s easy to have ideas. It’s harder to implement and execute to accomplish something toward making those ideas count. As business owners counting means your ideas make money. Discover how to go from ideas to implementation… As we approach the holidays, it’s easy to become complacent and sit back a little bit – using the…
Part of the holiday season is about giving and receiving gifts. Most of us like doing both – giving and receiving, whether we admit it or not. And, when we give gifts, we certainly want to be sure that the recipient knows it came from us. During this past holiday season I found one particular…
You’ve seen the guy on stage spinning the plates. He starts at one end and gets a plate spinning, then moves to the next plate, and the next, until he gets to the end of the line of plates. The hope is that when he gets the last plate up and spinning, all of the…
Many people think business is a lot like gambling, because they think in order for someone to be successful in business, whether it is information marketing or if you have a brick and mortar kind of business, an insurance company, or a dry cleaner, or any kind of service you do or any kind of…
It’s pretty much understood among those currently on social media that pretty much every business needs to have a presence there in today’s world. However, you might be surprised to find out, especially is you are active on social media, and have been for awhile, there are still people every single day, who are joining…
When you go places and do things, do you look for the marketing and business lessons that are there? Some companies will show you good examples and some will show you not so good examples, but you can learn from all of it…and all companies, no matter if they are large or small, they all…
Authenticity! We hear a lot of people using that word these days and a lot of people are talking about being authentic in your marketing. It’s a very interesting concept to look at as you read headlines and study marketing. You’ve seen them. We’ve all seen those outrageous headlines that we all know can’t really…
Is there a difference between strategy and tactics? It probably depends on who you ask, but I see a big difference between the two. We talk a lot about, and utilize, strategy, in our business, and for our clients as well. So many things revolve around marketing and business strategy. Tactics has a negative connotation,…
