There are so many terms today for marketing. The terms you hear being used aren’t really different kinds of marketing – they’re really more like different kinds of media. For example…email marketing, social media marketing, digital marketing, and internet marketing all really just describe different media that the marketing is used in. Content marketing is…
There are always things in your businesses (and in your lives) that you’d rather not deal with. There are always going to be some things that are a challenge, or are harder to deal with than others. You can’t avoid issues, challenges, and things that aren’t fun by sticking your head in the sand. It’s…
Thanks for all the birthday wishes over the weekend! I had a great time and it was the perfect weekend after returning from a 3-day conference during the week before. Many of you got in on the birthday special, so I’ll be seeing you in Atlanta in October…if you missed out on the birthday savings,…
One of the biggest questions I get from clients and prospects is how do I build my list. The answer to that question is it depends. Do you want to build your list fast, or do you want to build it slowly? Most people want to build their list as fast as possible. If you…
Do you ever just not feel like doing things you have to do in your business? What do you do when that happens? Do you just suck it up and do it anyway, or do you really look at what’s causing you to feel the way you do? There aren’t really any sick days as…
That’s really your question right? You don’t doubt that other people can double their incomes…you might not even doubt that I can help people do this. What you doubt, what you question, what you really want to know is… Can you double your income? The answer is yes, you absolutely can (and I can help…
One of the biggest challenges, and one of the hardest things you do as business owners is hire and maintain a team of people to work with you. It seems to be one of the most difficult things to get right for small business owners and entrepreneurs. How do you find and keep good people?…
If you knew only one thing about marketing that would get you great results and sustain your business, it would be this… Yes, the Marketing Triangle is all about matching 3 simple things – your message, your media and your market. That’s it! Pretty simple and yet so crucial to your business. The marketing…
Not too long ago, a coach, mentor and friend asked me this simple question… “Diane, what do you do for fun?” The scary thing was that I had no real answer for her. I started off by saying “I have fun working in my business,” to which she quickly asked for an answer outside of…
What a whirlwind it’s been these last 3 weeks! Traveling in the bitter cold to Albany, New York to speak for a small group there, then hosting my Implementation Coaching Event & Mastermind for 3 days last week, and as you read this, I’m about to board a plane to give a full day marketing…
