Entrepreneurial-ship is lonely specially, if you work from home. Working from home does have advantages no doubt about it. You can work in whatever attire you choose no makeup, eat whenever you please, sleep whenever you want to, etc. There are also many distractions. If you are a procrastinator, you can always find something in…
Are you a ravenous student who just can’t seem to get enough books, tapes and courses in your niche, field, or in some topic area that makes a big difference in your business? Or, is the idea of reading a book, listening to an educational CD or DVD, or going to a seminar or workshop,…
Strategic planning is essential to the success of any business. You have to look at strategic planning from a global perspective. That means the big picture – not minute details, but, its direction and scope. You start by thinking about your ultimate monetary goals for the year, product development goals, and workshop/teleseminar goals and more…
Michael Levine has a real winner in “Broken Windows, Broken Business” where he talks about the fact that the little things are all that matters in business. And, once you start to let the little things slip how quickly and dramatically that can have a negative impact on your business. For years, I have said…
One of the biggest mistakes business owners and entrepreneurs make is not having business systems in place to run their businesses. Systems either run your business or people do. That might sound odd because it seems obvious that you need people to run your business systems. And, you are absolutely correct you do need people…
Everywhere I go whether I’m at an event with a lot of new Information Marketers, or in a room full of seasoned veterans, the one constant I always hear about is the struggle to develop products. This always surprises me, because making product is really one of the easiest parts of this business. Product development…
Sally Hogshead’s “Fascinate” is a book about persuasion and the triggers that affect how you market and persuade your clients and prospects to buy from you and also that determine whether they keep coming back to buy more from you or not. I have read a lot of marketing, business and persuasion books in the…
Today we live and work in a very competitive world. Whether you are a brick and mortar retailer, an information marketer, an internet marketer a small business owner of any kind, you need to find ways to stand above your competition an all areas of your business. There are probable many other business owners who…
This is a book a few friends and business colleagues had told me about and recently one of my mentors and coaches also recommended so I put it in my briefcase on a recent trip, and am I glad I did. The Big Leap , by Gay Hendricks, is a very easy to read book…
Information Marketing has actually been around since the Stone Age. Think about it…. The “first man” discovered that if he (or she) rounded the edges on a stone and rolled it, it would move much easier than an object that has square corners or any corners at all. As this inventor worked on changing transportation…
