“The Alchemist” is a great book with a great message that is told as a story. I had heard about and been told about this book for a while but hadn’t added it to my list of reads until recently when a friend said I should read it. I especially like books that have a…
A squeeze page, also known as a landing page, is a single paged website that is designed for one reason and one reason only…and that is to get a prospect to leave their name and/or email address in exchange for something, some offer, you made them and they want. For you, the purpose of the…
“The Dan Sullivan Question” by Dan Sullivan of Strategic Coach is another small, quickly read book packed with one really powerful strategy that has an amazing impact in the short time I have been using it. Dan talks about what he refers to as ‘The D.O.S. Conversation’ which consists of a few questions you ask…
Entrepreneurial-ship is lonely specially, if you work from home. Working from home does have advantages no doubt about it. You can work in whatever attire you choose no makeup, eat whenever you please, sleep whenever you want to, etc. There are also many distractions. If you are a procrastinator, you can always find something in…
Are you a ravenous student who just can’t seem to get enough books, tapes and courses in your niche, field, or in some topic area that makes a big difference in your business? Or, is the idea of reading a book, listening to an educational CD or DVD, or going to a seminar or workshop,…
Plan and prepare is something you hear us talk a lot about and I thought we were well versed in planning, but Ronald Shapiro takes it to a whole new level in “Dare to Prepare.” From understanding your objectives to timelines, to defining your interests, to writing the script, to adjusting and learning from your…
We all know the importance of Strategic Planning in your business. This is the overall “global” plan, if you will, for this year plus, you need to have a plan for about the next 18 months, as a minimum. It’s really not good enough to hold your plan in your head and try to figure…
Strategic planning is essential to the success of any business. You have to look at strategic planning from a global perspective. That means the big picture – not minute details, but, its direction and scope. You start by thinking about your ultimate monetary goals for the year, product development goals, and workshop/teleseminar goals and more…
Michael Levine has a real winner in “Broken Windows, Broken Business” where he talks about the fact that the little things are all that matters in business. And, once you start to let the little things slip how quickly and dramatically that can have a negative impact on your business. For years, I have said…
Marketing to the general public can produce income and give you a good financial life. Marketing to a niche can make you very wealthy. And, digging deep into a niche can make you wealthy beyond your wildest dreams – like money raining from the sky kind of wealthy. Instead of marketing your weight loss product,…
