Tag Archives: Marketing Strategy

How To Decide Which Opportunities Are Right For You & When It’s Better To Say No

How do you know which opportunities are right for you? As an entrepreneur or small business owner, the more successful you become, and the more people know who you are and about your business, the more opportunities are going to come your way. Many times, when you’re first starting out, it just feels like there…

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Information Marketing and “The Cave Man”

Information Marketing has actually been around since the Stone Age.  Think about it…. The “first man” discovered that if he (or she) rounded the edges on a stone and rolled it, it would move much easier than an object that has square corners or any corners at all.  As this inventor worked on changing transportation…

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No Plan, No Direction, No Success

Many entrepreneurs think of themselves as spontaneous people.  Get an idea, act on it, and it will automatically become an overnight success.  Unfortunately, it doesn’t usually happen that way.  And, it probably won’t happen that way for you. Despite what you may have heard, most “overnight successes” took a lot of hard work and planning. …

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No Integration

Most business people and entrepreneurs think they’re running multi-pronged marketing programs, when what they’re really doing is the same type of single-pronged marketing over and over again.  You don’t want to forget there are many marketing methods you should be incorporating into every project. Many internet marketers are just now starting to branch out into…

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No Follow-Up

You just made some sales, whether it was from the platform, on a teleseminar, after sending an email or your online newsletter, or from a direct mail piece.  It doesn’t matter how you made the sales, you’re feeling pretty good about it.  Most marketers think this is the end of the road, that their work…

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Power Up Your Engines Your Business Spaceship, “MSS Info-preneur,” Is Ready To Blast Off!

What Would Happen If You Fell Into One Of The 10 Most Common Marketing Black Holes? Imagine that you get into your 2012 model “marketing spaceship,” named “MSS Info-preneur” and you point it straight at the million dollar solar-mass black hole, in the center of our info-galaxy. (Actually, there’s some debate about whether our galaxy…

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Marketers Have Success, Then Stop Doing What Worked

It doesn’t matter what level of marketer you are, you either have already, or will at some point in your career, make this mistake. You are going along and things are going pretty well.  You’re in the middle of a marketing campaign and you’re getting good results with what you’re doing.  You get through the…

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Are Your Marketing Messages Unclear . . . Are You Sending Messages About Cats To Dog Lovers?

I received a gardening magazine and a chef magazine in the mail the other day.  I have no idea why.  I grew up on a farm so I pulled weeds and did yard work more than the average person.  Now don’t get me wrong, I love a beautiful yard, flowers, and all that – as…

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How To Make Money With Facebook

If you use social media you might be under the misunderstanding that you can’t really do much “business” on Facebook.  That just means you haven’t been exposed to the now famous fan page. You are correct in thinking that Facebook has rules about not selling on your main profile page, but all the rules change…

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13 Event Planning Mistakes To Avoid

Events can be an integral part of your business and it is important to gather as much information as possible before you begin. Familiarizing yourself with these common mistakes will help you become aware of some common problems. You can avoid them by first becoming aware, and then taking the necessary steps for prevention. 13…

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