Hard And Slow???
August 14th, 2025 by Diane Conklin under Business - General, Business Strategy. No Comments.
Is your business slow right now?
Does it feel like it takes more time and/or energy than it usually does to make a sale?
Maybe you’re feeling a bit more “sales resistance” than you’d like.
I’m hearing this a lot lately.
One of the things I always recommend when I hear this is to go check to make sure all 3 variables in your marketing are lined up.
The marketing triangle works…but, like all things in your business, it’s not stationary…one or more of those variables can change, and you have to be in top of it so your marketing doesn’t get stagnant.
You can’t set it and forget it…it isn’t a rotisserie chicken… 🍗
All great marketing takes tweaking, reviewing, and adjusting to work to its maximum capacity… which means you make the most money possible too!
In case you don’t have a copy or need a reminder, here’s the marketing triangle…
The most important thing to remember when you think about these three things, is that all three of them have to be right for it to work… they don’t have to be world class, or great, but they all have to be right.
Right now, the thing most of my clients are finding is they need to update their message – the target market isn’t changing, but the market (the people they sell to) are in a bit of a different place with everything that’s going on in the world. When that happens, and at other times too, you have to adjust your messaging.
For the most part, I’m finding their marketing is good, and they’re in the right media (this has changed a couple times as people have moved to different platforms) but their message needs to be changed…usually just a little bit.
If you’re feeling like things are more of a struggle than they should be or are having some challenges, let’s see how we might be able to work together to fix it.
Reach out to me here, or email me at info@CompleteMarketingSystems.com and we’ll have a quick chat.
To Your Success –
PS – I hope you enjoyed “Diane’s Dozen…12 Lessons I Learned From Sports That Apply To Business”. The next one…“Diane’s Farm Dozen…12 Lessons I Learned On The Farm That Apply To Business” will be in your mailbox next week.
